Octopart Edge: Part 3 - Unveiling New Products and Cultivating Manufacturer Partnerships

Adrienne Lieberman
|  Created: July 1, 2024

Webinar Overview:

In this webinar titled "Unveiling New Products and Cultivating Manufacturer Partnerships," industry expert Zachariah Peterson explores the latest trends in product introductions and offers valuable techniques for building and maintaining strong relationships with manufacturers. This session aims to provide insights and strategies to enhance sourcing efficiency and support successful product launches.

Key Takeaways:

Trends in Product Introductions:

  • Highlighting the latest trends in the electronics industry that influence product development and launches.
  • Discussing the importance of staying updated with market demands and technological advancements.

Building Manufacturer Relationships:

  • Techniques for establishing and nurturing productive relationships with manufacturers.
  • The significance of clear communication and collaboration in ensuring the success of new products.
  • Strategies for negotiating favorable terms and ensuring mutual benefits.

Enhancing Sourcing Efficiency:

  • Utilizing digital tools and platforms to streamline the sourcing process.
  • Leveraging data and analytics to make informed decisions and optimize supply chains.
  • Exploring the role of platforms like Octopart in accessing comprehensive product and manufacturer information.

What's Next:

Join us for the next installment of the Octopart Edge series, "Maximizing Results with Advanced Search Filters and Parametric Techniques." Scheduled for July 25, 2024, from 1:00 PM to 1:30 PM EST, this session will cover advanced techniques for using search filters and parametric search methods to improve your sourcing efficiency and achieve better results.

Explore at Your Own Pace – On-Demand Recording:

If you missed the live session or wish to revisit the insights shared, the webinar recording is available on-demand. Click below to access the recording and elevate your expertise in product introductions and manufacturer partnerships.

About Author

About Author

Adrienne Lieberman is an accomplished Product Marketing Manager at Altium, where she plays a pivotal role in shaping the marketing strategy for Octopart. With over 12 years of extensive experience in the digital marketing landscape, Adrienne has established herself as a highly skilled professional in the software and technology industry. Holding a Bachelor of Science degree in Marketing from Temple University's Fox School of Business, she possesses a solid foundation in marketing principles and strategies. Adrienne's industry knowledge enables her to anticipate market needs and tailor marketing strategies that align with industry demands, ultimately driving brand awareness, customer engagement, and revenue growth. Within the Altium marketing team, Adrienne's business acumen, digital marketing expertise, and industry knowledge make her an invaluable asset, consistently positioning Octopart as a leading player in the market and contributing to the company's ongoing success. In her free time, she enjoys hiking and exploring the outdoors with her husband and their one-year-old daughter.

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