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To help partners achieve these goals, Altium has launched the Nexar Global Price & Availability (GP&A) embed tool, powered by Octopart. Once partners (like Fair-Rite) add the GP&A tool to their websites, their customers can quickly access pricing and inventory information from authorized distributors, backed by Octopart’s best-in-class parts library and supply chain data. As Bridget Kane-Ferrigan, Head of Marketing at Fair-Rite, explains, “Distribution is a big part of our business. The GP&A tool showcases all of our distributors and what they have in stock up to the second; being able to remove pricing helps us showcase all of our distributing partners equally.”
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